Turn 1 Blog into 10 Pieces of Marketing

Y’all ready for this? You know I’m all about working smarter not harder and that goes for content creation too. If there’s a way for me to up-cycle a piece of content across platforms, why wouldn’t I? Here’s how I do it:  

Let’s say I write a blog (or any other long-form content I’m publishing). First, I make three Pins. Typically, I create a title card and then use two quotes from the piece itself.

I redesign those Pins to optimize them for Instagram and Facebook stories. Add a Boomerang or animation, and you’ve got yourself a whopping four Stories.

Next, I want to make sure my audience’s eyeballs spend a bit more time learning about my post. I create a graphic or use an image to discuss the blog in one Instagram and Facebook Post and in one of my weekly email newsletters.

Lastly, if you feel like really going above and beyond, take the content from your blog and convert it into one TikTok or Reel.  

Boom! I turned one blog into 10 pieces of content! 

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