Welcome! I’m Alex

I’m a strategic marketing expert who helps clients land their dream job. I specialize in branding strategies for queer & BIPOC folks and do it for the girls, the gays, & the theys. 🌟

I’ve helped hundreds of professionals, start-ups, and business owners exceed their goals through increased engagement and online traffic. My background in marketing and communications at The Walt Disney Company and NBCUniversal provided the backdrop for my years of expertise.

Alex’s branding will take your resume, start-up, or marketing to the next level.
Alex poses in front of one of the many bookshelves in her home - the best marketers can’t get their noses out of books!

How did I get here? When COVID hit, my secure position at Universal Studios Hollywood suddenly became, well… not. I watched as my colleagues lost their jobs and wanted to do something to help them pivot and achieve their dreams.

 As a queer woman, I know how adversity can seemingly be a roadblock to your goals. I believe personal, honest marketing shakes up the system, shatters glass ceilings, and boosts confidence - turning dreams into reality.

So, if you’ve ever experienced self-doubt or are simply procrastinating applying, launching, or advertising due to overwhelm, you’re in the right place.

I’ll do the heavy lifting for you and you’ll be ready to hit the ground running - no matter the starting point.

Here’s How We Can Work Together:

Job Hunting Toolkit

  • Personal Branding

  • Custom Resume

  • Tailored Cover Letter

  • Optimized LinkedIn

  • Portfolio (optional)

Start-Up Essentials

  • Market Research

  • Competitive Analysis

  • Recommendations

  • Launch Calendar

  • Website Copy

Marketing A Business

  • Digital Marketing

  • Social Posts

  • Social Stories

  • Email Newsletters

  • Optimized Blogs

 
 

What People Are Saying:

 

“I reached out to Alex for branding, social media, resume and portfolio assistance. I have actually returned to Alex multiple times because I trust her advice and I love how she explains all the in's and out's of engaging with your consumer. Working with her has brought a new perspective on how I look and engage with my portfolio and social platforms. She did everything I asked for, and more! I, personally, will continue to look to Alex for guidance.”

— Vanessa D., Multimedia Artist

“Alex exceeded my expectations on my resume and cover letter. As a professional with many years of experience, I had no idea how much BETTER my resume and cover letter could be. She not only communicated in a very timely manner but she delivered a flawless product early. I am extremely proud of my new resume and cover letter. I could not have made a better choice about hiring her services!”

— Imelda J., Marketing Manager

“If you are in search of excellent writing and a quick turnaround, STOP SEARCHING! Alex came highly recommended, almost "too good to be true" highly recommended. I trusted the recommendation and let me tell you, it’s all true. Alex is very responsive. She took on my project and ran with it. She checked in periodically, asked all the right questions but most importantly together we set a deadline and she met it. … I will be a returning client.”

— Bea F., Ops. Senior Manager

Fun Facts

Alex’s dog, Bean, is an incredible loving doggo that likes to fetch, go on puppy play dates, and gnaw on bones.

1. It’s Bean’s world.

I rescued my dog, Bean, in Nov. 2020. She’s a 2-year-old Schnoodle who loves playing with her sister, Maru, and eating chicken jerky.

2. Animal Crossing Forever.

There’s nothing like starting your day with a piping hot cup of Animal Crossing. I’ve cross-bred every flower except blue roses which were kindly gifted to me. 🤪💐

Alex’s dog, Bean, is an incredible loving doggo that likes to fetch, go on puppy play dates, and gnaw on bones.